Describing NDSU as "a place of impact," President Joseph A. Chapman outlined bold initiatives for the future during his 10th annual State of the University Address. Chapman said NDSU began a transitional journey 10 years ago as each program developed its own next level of excellence. He said NDSU is preparing students for and assisting business with the global marketplace, noting that the land-grant ideal mandates preparation for society’s changes. During this extraordinary decade, he said NDSU’s growth has meant an additional $1 billion to the state’s economy. He praised the faculty, staff, students, alumni and friends of the university for their efforts during the process. "We are part of a tradition of high quality education, cutting edge research and meaningful service to the people of North Dakota, the nation and the world," he said. "Everyone one of you is an important contributor to the past, present and future of NDSU. You are making a difference. You are making NDSU a place of impact." He said NDSU has used five themes in its transformation: "It’s About People," "Students are Paramount," "Programs," "Leveraging Support" and "Stature." Now, he said three qualitative principles will be added: "Inclusive," "Responsive" and "Excellent."