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Readership Assessment of North Dakota Farm Research

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Title: Readership Assessment of North Dakota Farm Research
Author: Luft, Vernon D.; Senger, Vernon K.
Description: The topic is ascertaining the readership of the North Dakota Farm Journal in 1987. A survey was sent to 9,833 readers to determine their usage of the journal, their perceptions of the journal on difficulty in reading, to determine what type of articles they preferred, to identity readers of the journal who are not subscribers yet, to discover subscriber satisfaction and to find out if subscribers were satisfied with the format.
Date: 1988
Permalink: http://hdl.handle.net/10365/6260

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