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Now showing items 1-10 of 11
Story-Selling: The Persuasive Effects of Using Stories in University Recruitment
(North Dakota State University, 2012)
The purpose of this dissertation was to examine the persuasive effects personal stories have on the university recruitment process. Specifically, this study explored how Fisher's (1984) concepts of narrative probability ...
Growing Up Gay: The Experiences of Rural Youth in North Dakota and Minnesota
(North Dakota State University, 2012)
This study looks at how gay adults experienced their youth in rural North Dakota or Minnesota. The purpose of the study was to discover if gay youth experienced their environment differently from their urban peers and if ...
Smart Move Fargo Moorhead: Communications Plan for the Greater Fargo Moorhead EDC
(North Dakota State University, 2012)
An economic development corporation is, in many respects, the marketing arm of a community or metro area. The Organization needs to effectively sell the region to prospective companies and residents. The Organization also ...
A Rhetorical/Interpretive Analysis of Edward R. Murrow's Criticism of Broadcast Journalism: Implications for Broadcast Journalism Educators
(North Dakota State University, 2012)
Corporate influence has been an ongoing concern for working journalists. Even in the early days of television, Edward R. Murrow saw a bleak future for society if broadcasters succumbed to corporate greed and failed in their ...
Navigating the Turbulent Dual Roles of Parent/Coach
(North Dakota State University, 2012)
This study explores the nature of the communication between parent and child as the context changes to place them into the roles of coach and member of the team. Previous studies of parents coaching their own children are ...
Vigilance versus Complacency: Communication Strategies Used During Fargo’s Recent Major Floods to Confront Risk Fatigue
(North Dakota State University, 2012)
This study explored and evaluated the communication strategies used by Fargo city leaders to persuade residents to work together as a community to withstand the repetitive flood hazards that threatened the city on a yearly ...
The Perception of Risk Messages through Facebook during Severe Weather Events
(North Dakota State University, 2012)
This study used computer-mediated focus groups to investigate how college students perceive risk messages about severe weather that are communicated through Facebook. The results of this study found that perceptions of ...
Hindutva Movement: Burkean Examination of Violence as Retributive Justice
(North Dakota State University, 2012)
The thesis examines the Hindutva movement as a rhetorical text to understand how it
contributes to the rhetorical study of social movements. The Hindutva movement is a mass
movement that has grown in influence and in number ...
Hell Hath No Fury like a Scorned Soap Fan: A Case Study of Soap Opera Fan Activism
(North Dakota State University, 2012)
Soaps operas, or daytime serials, have long been a staple of American culture. In April 2011, ABC-Disney announced the cancellation of All My Children and One Life to Live. Cancellations propelled the fans of these programs ...
Are You Buying What They're Selling?: Ethnographically Exploring Organizational Identification through Employees' Everyday Talk
(North Dakota State University, 2012)
The purpose of this study was to explore how employees' reflect organizational identification strategies in their everyday talk at a big-box retailer. Previous studies on organizational identification have mostly been ...