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dc.contributor.authorChianak:as, Joseph Lawrence
dc.description.abstractThis study explored the effect of satire in persuasion by comparing attitude changes between adults and teenagers. It revealed that satire was effective in changing attitudes and that satire had a greater effect on changing teenage attitudes than adult attitudes. In this study, participants rated the trustworthiness and competency of political news organizations and then watched comedic segments from entertainment media that satirized the political news organizations. After the satirical segments, participants re-evaluated the trustworthiness and competency of political news organizations. The satire proved to be effective in negatively changing the perception of trustworthiness and competency among political news organizations, and teenage attitudes had greater change than adult attitudes. The factors involved in attitude change were analyzed, and suggestions for future research were also offered.en_US
dc.publisherNorth Dakota State Universityen_US
dc.rightsNDSU policy 190.6.2en_US
dc.titleEntertainment Media's Satirical Effects on Teenage and Adult Attitudes of Political News Organizations.en_US
dc.typeThesisen_US
dc.date.accessioned2024-03-01T17:38:00Z
dc.date.available2024-03-01T17:38:00Z
dc.date.issued2010
dc.identifier.urihttps://hdl.handle.net/10365/33692
dc.subject.lcshMass media -- Political aspects.en_US
dc.subject.lcshMass media and public opinion.en_US
dc.subject.lcshMass media and youth.en_US
dc.rights.urihttps://www.ndsu.edu/fileadmin/policy/190.pdfen_US
ndsu.degreeMaster of Science (MS)en_US
ndsu.collegeArts, Humanities, and Social Sciencesen_US
ndsu.departmentCommunicationen_US
ndsu.programCommunicationen_US
ndsu.advisorLittlefield, Robert


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